AI Insights · Timothy · July 2024
Q2 2024 Android Shopping App Performance in the US
Dive into the performance of the top 5 shopping apps on the Android platform in the US for Q2 2024. Sensor Tower provides a snapshot of downloads and active user trends.
Shopping apps continue to be a staple on mobile devices, and the second quarter of 2024 has shown some interesting trends in the US market. Here's a quick overview of how the top 5 shopping applications fared on the Android platform, with data courtesy of Sensor Tower.
Temu: Shop Like a Billionaire saw a downward trend in downloads starting from 120K in the first week of April to roughly 79K by the end of June. Weekly active users also showed a slight decrease from 824K to 807K during the quarter.
SHEIN-Shopping Online experienced fluctuations in downloads, peaking at 43K in mid-April, with the rest of the quarter hovering around the 30K to 37K mark. Active users started at 714K in the first week of April and saw a peak of 805K in mid-May before settling at 776K by the end of June.
LEROY MERLIN had its highest downloads at the start of April with 80K, which then dropped significantly to 21K towards the end of May, followed by a slight rise to 21K by the end of June. Active users showed an overall increase from 171K to 207K throughout the quarter.
Lidl Plus downloads varied, with a notable spike to 44K in the third week of April. The downloads then decreased to around 24K by early June but rose again to nearly 30K by the end of the quarter. Weekly active users remained quite high, starting at 1.17M and growing to 1.39M by the quarter's end.
Decathlon Sports Shop saw a steady increase in downloads from 18K in the first week of April to 32K by the third week of May, followed by a slight dip to 26K by the end of June. Active users showed a consistent rise from 50K to 60K over the same period.
For more insights into the performance of these Android shopping applications, Sensor Tower's full analysis offers a deeper dive into the data behind these trends.