AI Insights · Timothy · July 2024
Top 5 Lifestyle Apps on Android in Kenya: Q2 2024 Performance
Discover the performance trends of the top 5 lifestyle apps on Android in Kenya during Q2 2024, including weekly downloads and active users.
In Q2 2024, the top 5 lifestyle apps on Android in Kenya showcased diverse performance trends in terms of weekly downloads and active users. The data, sourced from Sensor Tower, provides a detailed insight into the app market in this category.
MySafaricom saw a fluctuating trend in weekly downloads, starting the quarter with 42.7K and experiencing a dip mid-quarter before rising again to 26.2K by the end of June. The app maintained a robust weekly active user base, peaking at around 1.96M in late May and stabilizing at approximately 1.85M towards the end of the quarter.
My Airtel experienced a consistent download rate, beginning with 25K downloads in early April and gradually increasing to 24.3K by the end of June. The app's weekly active users showed a slight upward trend, growing from 222K at the start of the quarter to 235K by the end of June.
Pinterest displayed a varied pattern in weekly downloads. The app started with 22.9K downloads in early April, dipped to 10.6K in mid-May, and rebounded to 16.2K by the end of June. Pinterest's weekly active users remained relatively stable, hovering around 250K throughout the quarter.
Glovo: Food Delivery and More had a steady increase in downloads, beginning with 8.4K in early April and reaching 9.8K by the end of June. The app's weekly active users showed a consistent trend, starting at 144K and peaking at 155K in early May, before slightly declining to 153K by the end of the quarter.
Faiba experienced a gradual increase in weekly downloads, starting at 3.1K in early April and reaching 4.2K by mid-June, before stabilizing at 3.5K towards the end of the quarter. The app's weekly active users also showed a positive trend, increasing from 122K in early April to 140K by mid-June, and slightly declining to 131K at the end of June.
For more detailed insights on these apps and their performance, visit Sensor Tower.