Top 5 Apparel Apps on Android in Lithuania: Q2 2024 Performance Overview

In the second quarter of 2024, the top 5 apparel applications on the Android platform in Lithuania showcased varying levels of performance in terms of downloads and weekly active users. Here’s a detailed look at how each app fared during this period, based on data from Sensor Tower.

ABOUT YOU Outlet experienced a significant decline in downloads, starting at 8.6K in the first week of April and dropping to around 822 by the last week of June. Weekly active users also saw a decrease, from 9.1K at the beginning of the quarter to approximately 4.8K by the end.

SHEIN-Shopping Online had relatively stable download numbers, averaging around 3K per week with a slight dip towards the end of the quarter. The app maintained a strong user base, with weekly active users fluctuating between 65K and 72K throughout the quarter, peaking at 72.1K in early June.

Zalando – online fashion store showed a gradual decrease in downloads from 1.8K in early April to about 711 by the end of June. The weekly active users metric was more stable, starting at 25.6K and slightly decreasing to around 23.4K by the end of the quarter.

efootwear - online fashion had a modest performance in terms of downloads, with numbers ranging from 837 in early April to 511 by the end of June. Weekly active users started at 5.1K and ended at approximately 4.3K, showing some fluctuations throughout the quarter.

ABOUT YOU Online Fashion Shop saw a decrease in downloads from 631 at the start of April to 203 by the end of June. Weekly active users also declined, starting at 38.2K and dropping to around 22.8K by the end of the quarter.

These insights are based on data collected by Sensor Tower, providing a comprehensive look at the performance of leading apparel apps in Lithuania. For more detailed insights, visit Sensor Tower.