Top 5 Apparel Apps on Android in Guatemala Q2 2024

In Q2 2024, the top 5 apparel apps on Android in Guatemala showcased varied performance in terms of downloads and weekly active users, according to data from Sensor Tower. Here's a closer look at how each app fared:

SHEIN-Shopping Online saw a fluctuating trend in downloads, starting with around 15.8K in the first week of April and dipping to 9.8K by early May. However, it rebounded strongly, peaking at approximately 15.7K in the last week of June. Weekly active users for the app showed a steady increase, growing from 297K at the beginning of April to over 311K by the end of June.

Zara experienced a consistent rise in downloads, beginning at 1.1K in early April and reaching around 1.6K by the end of June. The app's weekly active users mirrored this upward trend, starting at 6.1K and increasing to about 7.4K over the same period.

New Era Cap had a mixed performance in terms of downloads, beginning with over 1K in early April, dipping to 619 by late May, and then slightly recovering to 766 by the end of June. Weekly active users showed more stability, gradually rising from 9.4K in early April to approximately 10.5K by the end of June.

PULL&BEAR: Fashion and Trends saw a moderate increase in downloads, starting at 747 in early April and climbing to 990 by the last week of June. The app's weekly active users also grew steadily, from around 2.3K at the beginning of April to 2.8K by the end of June.

Gymshark Sports Clothing Store experienced a decline in downloads from 1.1K in early April to 438 in early June, but saw a slight recovery to 867 by the end of the quarter. Weekly active users showed some volatility but ended the quarter higher, increasing from 2.5K in early April to 2.5K by the end of June.

These insights highlight the dynamic nature of the apparel app market in Guatemala. For more detailed data and analysis, visit Sensor Tower.