Top 5 Apparel Apps on Android in Finland Q2 2024

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In the second quarter of 2024, the top apparel apps on the Android platform in Finland showed varied performance in terms of downloads and weekly active users, according to data from Sensor Tower.

Zalando – online fashion store saw a consistent trend in downloads, starting at around 1.7K in early April and peaking at 2.3K in mid-June before slightly declining to 2.1K by the end of the quarter. Weekly active users for the app demonstrated a stable increase, growing from 47K in early April to nearly 50K by the end of June.

SHEIN-Shopping Online had a relatively stable download rate, beginning at around 1.1K in early April, dipping to around 765 in mid-June, and then rising to 1.1K by the end of the quarter. The app's weekly active users fluctuated slightly, starting at 45K, experiencing minor variations, and ending at approximately 43K in late June.

ABOUT YOU Online Fashion Shop experienced a significant spike in downloads in April, reaching a peak of around 1.5K, before gradually declining to approximately 490 by the end of June. The weekly active users mirrored this trend, starting at about 9.9K, peaking at 12K in late April, and then decreasing to around 8.7K by the end of the quarter.

H&M - we love fashion had a moderate download rate, with a peak of 1.3K in early June and a low of 565 by the end of June. The app's weekly active users showed a positive trend, starting at 40K and increasing steadily to around 45K by the end of the quarter.

Lastly, JD Sports had the lowest download numbers among the top five, with figures ranging from 435 in early April to 308 by the end of June. Weekly active users for JD Sports remained relatively stable throughout the quarter, fluctuating around 2.3K to 2.7K.

For more detailed insights and a comprehensive analysis of app performance, visit Sensor Tower.