AI Insights · Timothy · April 2024
Top 5 Utilities Apps Performance in New Zealand, Q1 2024
Discover the performance trends of the top 5 utilities applications in New Zealand for the first quarter of 2024, with insights on downloads, revenue, and active users.
In the first quarter of 2024, the top 5 utilities applications in New Zealand showed varied performance trends across downloads, revenue, and active users. Here’s a detailed look at each app's performance, based on data from Sensor Tower.
Cleanup: Phone Storage Cleaner saw a steady weekly revenue, peaking at approximately $2.8K in the first week of January and stabilizing around $2.6K towards the end of March. Weekly downloads started at 1.3K in the first week of January, gradually decreasing to around 507 by the last week of March. Weekly active users followed a similar trend, starting at 1K and declining to approximately 494 by the end of the quarter.
NordVPN: VPN Fast & Secure experienced fluctuations in weekly revenue, peaking at $5.2K in mid-January and ending the quarter at around $4.5K. Weekly downloads remained relatively stable, ranging from 992 to 1.2K throughout the quarter. Active users started at 6.7K in early January and maintained a steady range around 6.5K to 7K through the quarter.
QR, Barcode Scanner for iPhone had a mixed performance with weekly revenue peaking at $1.7K in the second week of January and ending at $1.2K in the last week of March. Weekly downloads showed a slight upward trend, starting at 133 and reaching 307 by the end of the quarter. Active users fluctuated, beginning at 611 and ending at 695.
TV Cast for Chromecast ! demonstrated a varied revenue trend, starting at $2.8K in the first week of January, dipping to $1.2K in early March, and concluding the quarter at $1.4K. Weekly downloads ranged from 1.3K to 1.7K, with a peak in the last week of March. Active users started at 2K and showed a slight increase, ending at 2.1K.
Lastly, Photo Cleaner: Swipewipe had a declining trend in weekly revenue, starting at $1.8K in early January and dropping to approximately $605 by the end of March. Downloads saw a significant drop from 2.9K in the first week of January to just 75 in the last week of March. Active users also declined from 5.3K to about 2.8K over the quarter.
Data for this analysis is provided by Sensor Tower. For more detailed insights, visit Sensor Tower’s platform.