Q1 2024 Performance of Top Utilities Apps in the UK

In the first quarter of 2024, the Utilities category has seen varied performance across leading applications in the United Kingdom. Sensor Tower provides a detailed perspective on how these apps have fared in terms of downloads, revenue, and weekly active users.

NordVPN: VPN Fast & Secure maintained a strong user base with weekly active users peaking at 364K in mid-February. Downloads ranged between 22K and 28K, while revenue trends showed slight fluctuations, ending the quarter on a positive note with $144K in the last week of March.

For Cleanup: Phone Storage Cleaner, we observed a dip in downloads from 27K in the first week of January to 7K by the end of March. However, the app's revenue saw a peak of $51K in late January, with weekly active users showing a consistent decline throughout the quarter, concluding at 51K.

Norton 360 Security & VPN presented a steady revenue trend, starting at $30K in January and reaching $37K by the end of March. The app's downloads saw ups and downs, with a high of 11K in the first week of January, while weekly active users experienced a significant rise to 185K in early March.

Free VPN by Free VPN .org™ showed volatility in downloads, with a notable spike to 27K in early March. Revenue for the app was relatively stable, hovering around the $19K to $23K range throughout the quarter, and weekly active users saw a rebound to 141K in the last week of March after a decline earlier in the quarter.

Lastly, Carista OBD2 experienced modest download numbers, with a slight increase to 509 by the quarter's end. Revenue trends for Carista OBD2 saw a peak of $26K in late January, and weekly active users remained stable, around the 525 to 553 range throughout the quarter.

For more in-depth insights, Sensor Tower's platform offers a comprehensive analysis of the app market trends.