Top 5 Shopping Apps Performance in Estonia for Q1 2024

In the first quarter of 2024, the performance of the top 5 shopping applications on the unified platform in Estonia exhibited diverse trends in terms of weekly downloads and active users. Here’s a closer look at the data derived from Sensor Tower.

Temu: Shop Like a Billionaire saw a fairly consistent performance in weekly downloads. Starting the quarter with 5.7K downloads in the first week of January, there was a slight decline to 4.7K by the end of January. February and March showed minor fluctuations, ending with approximately 4.7K downloads in the last week of March.

Lidl Plus experienced a varied trend in weekly downloads throughout the quarter. Initially, downloads were at 2.6K in the first week of January, peaking at 3K in early February. The app closed the quarter with around 2.5K downloads in the last week of March.

SHEIN - Shopping Online maintained a relatively stable download rate. Starting at 1.9K downloads in the first week of January, it saw minor ups and downs, ending the quarter with approximately 1.7K downloads.

Circle K experienced a notable decline in weekly downloads. From 3.6K downloads at the beginning of January, the numbers dropped significantly to around 1.2K by the end of March.

MAXIMA Eesti showed a positive trend in weekly downloads. Starting with 853 downloads in the first week of January, there was a steady increase, peaking at 1.8K in mid-March, before slightly dropping to around 1.2K by the end of the quarter.

These insights highlight the dynamic nature of app performance in the shopping category within Estonia. For more detailed insights and data, visit Sensor Tower.