Top 5 Shopping Apps on Unified Platform in Switzerland Q1 2024

Throughout the first quarter of 2024, several shopping apps demonstrated notable trends in downloads and active users on a unified platform in Switzerland. Here’s a closer look at the performance of the top 5 shopping apps.

Temu: Shop Like a Billionaire saw a consistent increase in weekly downloads, starting from approximately 28K in early January and peaking at 37K in early March. The app also maintained a steady rise in weekly active users, beginning at 245K and reaching over 300K by the end of the quarter.

The Fressnapf App experienced a significant jump in downloads during the second week of January, with a high of 24K early February. However, downloads gradually declined to around 6.9K by the end of March. Active users followed a similar trend, peaking at 39K in early February and then stabilizing around 32K in late March.

SHEIN - Shopping Online observed a fluctuating download pattern throughout the quarter, starting at 9.5K in early January and hitting a high of 16K by the end of March. Active users steadily increased from 168K in January to an impressive 238K by the end of March.

Lidl Plus maintained a relatively stable download rate, with numbers ranging from 6.8K to 14K throughout the quarter. Weekly active users remained consistent, fluctuating around 150K, with a slight increase towards the end of March, reaching 154K.

Lastly, Supercard showed a substantial spike in downloads during the second week of January, hitting 21K, but then saw a reduction to around 4.8K by the end of March. Active users followed a similar trajectory, peaking at 99K mid-January and then stabilizing at approximately 73K by the end of the quarter.

These insights are based on data from Sensor Tower, where you can find more detailed analytics and trends.