Top 5 Shopping Apps in Central America Q1 2024

In Q1 2024, the top 5 shopping apps on a unified platform in Central America demonstrated intriguing trends in downloads and active user metrics. Here’s a closer look at their performance, based on data from Sensor Tower.

Temu: Shop Like a Billionaire saw impressive weekly downloads, consistently surpassing 1M, peaking at approximately 1.4M in the final week of March. Active user numbers also showed a steady increase, starting from 6.8M in early January and reaching 8.6M by the end of March.

SHEIN - Shopping Online maintained a strong presence with weekly downloads fluctuating between 567K and 803K. Active users remained relatively stable, starting at 8.3M at the beginning of the quarter and ending at 8.2M in late March.

Mercado Libre: Compras Online experienced varying weekly downloads, peaking at 624K in mid-February before dropping to around 303K in the last week of March. Active users saw a slight decline from 10.7M in early January to approximately 9.9M by the end of the quarter.

AliExpress - Shopping App demonstrated a notable increase in weekly downloads, especially in mid-February with 670K downloads. The number of active users also grew steadily, starting from 5.5M in January and reaching 6.6M by the end of March.

Alibaba.com showed consistent weekly downloads, ranging from 132K to 228K. Active users remained stable throughout the quarter, hovering around 2.2M.

For more detailed insights and data, visit Sensor Tower.