Top 5 Shopping Apps in Belgium: Q1 2024 Performance

In the first quarter of 2024, the top five shopping apps in Belgium showcased varied performance trends across downloads and active users. Here's a closer look at how these apps fared:

Temu: Shop Like a Billionaire saw significant fluctuations in its weekly downloads. Starting strong with 58.5K downloads in the first week of January, the numbers peaked at 73.4K in the second week before experiencing a dip and eventually stabilizing around 43K-61K by the end of March. Active users showed a consistent upward trend, beginning at 458.6K and reaching approximately 535.2K by the last week of March.

SHEIN - Shopping Online also experienced varied weekly download numbers, starting from 27.1K in early January and peaking at 31.8K in mid-February. The app maintained a steady increase in active users, starting at 398.9K and ending the quarter with an impressive 590.8K.

Xtra demonstrated a steady increase in both downloads and active users. Weekly downloads started at 10.4K, peaking at 26.3K in early March. Active users rose from 60.6K at the beginning of January to 90.8K by early March, showing a consistent upward trend.

Lidl Plus maintained a consistent performance in weekly downloads, starting at 8.5K and peaking at 15.9K in the last week of March. Active users also showed a stable increase from 305.3K to 346.7K over the quarter.

Social Deal - The best deals experienced steady download numbers, beginning at 10.3K and peaking at 13.4K in mid-February. Active users started at 89.5K and gradually increased to 100.7K by the end of March.

These insights are sourced from Sensor Tower, where additional detailed analytics and trends can be found. The performance of these shopping apps highlights the dynamic nature of user engagement and app popularity in Belgium's shopping app market.