Top 5 Shopping Apps in Australia: Q1 2024 Performance

Throughout the first quarter of 2024, the top five shopping apps in Australia demonstrated varied performance trends in terms of weekly downloads, active users, and revenue. Below is a detailed overview based on Sensor Tower data.

Temu: Shop Like a Billionaire saw a consistent rise in weekly downloads, starting at approximately 159K in early January and peaking at around 169K by mid-March. Weekly active users also showed a steady increase, climbing from around 1.66M to over 2M by the end of March.

SHEIN - Shopping Online experienced fluctuating weekly downloads, beginning the quarter with around 45K and ending with a slight increase to approximately 47K. The app's active user base grew steadily from about 743K to 849K over the same period.

Everyday Rewards maintained a stable download rate, with weekly figures ranging from 36K to 48K. Active users showed some variation, starting at 931K in January and experiencing minor fluctuations before settling at about 934K by the end of March.

flybuys had a decline in weekly downloads, starting at 34K in early January and dropping to around 22K by late March. Active users remained relatively stable, fluctuating slightly around the 530K mark throughout the quarter.

Amazon Shopping showed a minor decrease in weekly downloads, beginning at approximately 27K and ending at about 23K. The app's active user numbers also saw a slight decline, moving from around 1.71M to 1.51M. Revenue varied throughout the quarter, peaking at $531 in the second week of January and declining to $365 by the end of March.

These insights are derived from Sensor Tower's comprehensive data analytics platform. For more detailed information and further insights, visit Sensor Tower.