AI Insights · Timothy · April 2024
Top 5 Parenting Apps Performance in Brazil for Q1 2024
A look at the performance of the top 5 parenting apps in Brazil during the first quarter of 2024, including weekly downloads, revenue, and active users.
Throughout the first quarter of 2024, the top 5 parenting apps in Brazil showcased varied performance metrics across weekly downloads, revenue, and active users.
Pregnancy + | Tracker App from Philips Digital UK Limited saw a notable fluctuation in weekly downloads. Starting the quarter strong with approximately 298K downloads in the first week of January, the app experienced a significant drop to around 41K in the following week, and then a surge to 159K by mid-March. Weekly revenue remained relatively stable, peaking at about $442 in mid-February. The app's active user base saw a gradual decline from around 1.39M to 1.21M over the quarter.
Find my kids: live GPS tracker by GEO TRACK TECHNOLOGIES INC demonstrated strong weekly revenue, starting at $16.5K and peaking at approximately $27.9K in mid-February. Weekly downloads showed a mixed trend, with a high of 75K in the first week of January and another peak at around 86K at the end of March. Active users for this app increased from about 328K to nearly 390K by the end of the quarter.
Pregnancy App & Baby Tracker by BabyCenter maintained a consistent download rate, with weekly downloads ranging from approximately 21K to 40K. The app's active user numbers were relatively stable, starting at about 1.16M and ending the quarter at around 1.09M.
Pregnancy Tracker: amma from PERIOD TRACKER & PREGNANCY AND BABY CALENDAR had fluctuating weekly downloads, starting at about 124K and dropping to just over 4K by the end of March. Weekly revenue varied, peaking at approximately $1.17K in the last week of March. Active users saw a decline from around 920K to 520K throughout the quarter.
Qustodio Parental Control App by Qustodio LLC had stable weekly revenue, starting at around $3.2K and peaking at approximately $3.6K in mid-March. Weekly downloads showed some volatility, ranging from about 12.6K to a high of 31.7K in mid-February. The app's active user base remained relatively steady, fluctuating between 72K and 94K.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower's platform.
