Top 5 Lifestyle Apps Performance in Nigeria Q1 2024

In Q1 2024, the top 5 lifestyle applications in Nigeria showed varied performance metrics in terms of weekly downloads, active users, and revenue. Here's a closer look at how these apps fared.

Pinterest saw a consistent increase in weekly downloads, starting the quarter with 42.1K downloads in the first week of January and peaking at 63.8K in the week of March 18. Active users started at 846.2K and steadily increased, reaching 879.5K by the end of March.

My Airtel experienced fluctuations in weekly downloads, beginning with 25.7K in the first week of January and hitting a high of 49.9K in the final week of March. The app's active user base showed a positive trend, moving from 278.1K at the start of the quarter to 363.7K by the end.

Glovo: Food Delivery and More had a relatively stable download rate, starting at 21.6K in the first week of January and ending with 16.6K in the last week of March. The app's active users were also steady, beginning at 101.3K and ending the quarter at 103.7K.

Muslim Muna: Quran Azkar Athan experienced a noticeable drop in downloads mid-quarter but saw a resurgence towards the end, starting with 21.8K downloads in early January and ending with 3.8K in the last week of March. The app's revenue showed a gradual increase, peaking at $55 in the week of March 18. Active users slightly fluctuated but generally increased from 375.6K to 378.2K throughout the quarter.

Quran Majeed: القرآن الكريم had a steady growth in downloads, beginning at 6.3K in the first week of January and peaking at 16.1K in the last week of March. The active user count saw significant growth, starting at 10.7K and reaching 48.1K by the end of the quarter.

For more detailed insights and further analysis, visit Sensor Tower.