Top 5 Insurance Applications in Turkey Q1 2024: Performance Overview

In the first quarter of 2024, the top 5 insurance applications in Turkey showed diverse performance trends across downloads, active users, and revenue. Based on Sensor Tower data, here is an overview of their performance:

Allianz'ım experienced a steady increase in weekly downloads, peaking at approximately 27.3K in the final week of March. Weekly active users also saw a rise, starting at 59.9K at the beginning of January and reaching 64.4K by the end of the quarter.

AHE Mobil maintained a relatively stable download rate, with notable peaks around the first week of February at 21.7K. The app's weekly active users fluctuated slightly but remained strong, starting at 115.8K and peaking at 124.3K in mid-February before ending the quarter at 111.3K.

Garanti BBVA Emeklilik Mobile saw a consistent download pattern, with minor fluctuations throughout the quarter. Downloads ranged from around 9.5K to 12.9K weekly. Active users showed a slight increase overall, starting at 41.4K and ending at 39.6K, with a peak of 42.5K in early February.

AgeSA Mobil had a varied download trend, peaking at 13.2K in early February but dropping to 8.1K by the end of March. Weekly active users also showed some fluctuation, starting at 55.7K and peaking at 60.3K in early March, before ending the quarter at 53.4K.

AXA Sağlığım had a relatively stable download rate, ranging from 7.5K to 10.3K weekly. Active users remained consistent, starting at 7K and ending the quarter slightly lower at around 6K.

For more detailed insights and data, visit Sensor Tower.