AI Insights · Timothy · April 2024
Top 5 Insurance Apps in Oceania Q1 2024 Performance
Discover how the top 5 insurance apps in Oceania performed in Q1 2024, including download, revenue, and active user trends.
In Q1 2024, the leading insurance apps in Oceania showed varied performance across downloads, active users, and revenue metrics. Here’s a closer look at the trends for the top 5 apps.
My NRMA maintained a steady download rate, with figures ranging from 5.4K to 7.2K per week, peaking at 7.2K in the week of February 26. Weekly active users also showed consistency, averaging around 12K to 13.5K, with a peak of 13.5K in late February.
My Medibank experienced fluctuations in downloads, starting at 4.7K in early January and reaching 6.7K by mid-March. Active users ranged from 15.5K to 18.4K, peaking at 18.4K in the week of March 18.
The AAMI App saw a notable peak in downloads in early March with 8.3K, while other weeks showed figures between 4.2K and 6.3K. Active users consistently remained high, averaging around 65K to 70K, peaking at 70K in early March.
The Suncorp Insurance App had a varied download trend, starting at 6.1K in early January and peaking at 10K in early March. Weekly active user data was not available.
Lastly, nib Health showed a steady download rate, ranging from 3.1K to 4.5K per week, peaking at 4.5K in mid-March. Active users remained consistent, averaging around 21K to 22.7K, with a peak of 22.7K in mid-March.
For more detailed insights and data, visit Sensor Tower.
