AI Insights · Timothy · April 2024
Top 5 Finance Apps Performance in Brazil for Q1 2024
In Q1 2024, the top 5 finance apps in Brazil showed varied trends in revenue, downloads, and active users. Detailed insights reveal significant shifts in user engagement and earnings.
Performance of Top 5 Finance Apps in Brazil for Q1 2024
In the first quarter of 2024, the top 5 finance applications in Brazil—SerasaConsumidor, Mobills - Budget Planner, Organizze Budget Planner, TradingView: Track All Markets, and Splitwise—exhibited diverse trends in revenue, downloads, and active user engagement. Below, we delve into the specifics of each app's performance.
SerasaConsumidor from Serasa Experian saw its weekly revenue peak at around $118K in late January before fluctuating and stabilizing near $97K by the end of March. Weekly downloads hovered between 283K and 403K, with notable peaks in late January and early March. Active users varied, reaching a high of approximately 4.9M in early January and a low of around 4.25M in mid-March.
Toro Investimentos Ltda.'s Mobills - Budget Planner experienced a decline in weekly revenue from $53K in early January to about $23K by the end of March. Downloads also decreased, starting at 34K and dropping to around 15K. Active users showed a similar downtrend, beginning at 135K and ending the quarter at approximately 110K.
Organizze Tecnologia LTDA's Organizze Budget Planner reported fluctuating weekly revenue, peaking at $17.9K in late January and dipping to $5.8K in mid-March. Downloads ranged from 6.7K to 12.9K, with active users maintaining a relatively stable count, fluctuating between 42K and 51K.
TradingView's TradingView: Track All Markets showed gradual revenue growth, starting at $5.1K and reaching $8.6K by mid-March. Downloads saw an increase, peaking at 4.8K in early March. Active users displayed a positive trend, growing from 120K to 148K over the quarter.
Lastly, Splitwise from Splitwise, Inc. had a varied revenue performance, peaking at $7.4K in early January and stabilizing near $4K by the end of March. Downloads fluctuated significantly, with a notable high of 23K in early January before settling around 6.5K. Active users remained relatively stable, averaging around 23K throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.
