AI Insights · Timothy · April 2024
Top 5 Dating Apps Performance in Oceania Q1 2024
Explore the performance of the top 5 dating apps in Oceania for Q1 2024, including trends in downloads, revenue, and active users.
In the first quarter of 2024, the top five dating apps in Oceania demonstrated varied performance across downloads, revenue, and active user metrics. Here’s a closer look at the trends for each app:
Tinder Dating App: Chat & Date saw a significant fluctuation in weekly revenue, starting at approximately $886K in early January and peaking at nearly $898K by the end of the month. However, it experienced a dip mid-quarter, with revenue falling to around $741K before climbing back to $866K in late March. Weekly downloads for the app remained relatively stable, averaging around 14K to 17K, while weekly active users showed a declining trend from 1.19M in early January to about 1.13M by the end of March.
Bumble Dating App: Meet & Date maintained a consistent weekly revenue, fluctuating between $289K and $322K throughout the quarter. Downloads for Bumble ranged from 12.6K to 16.4K, showing a slight downward trend. The app's active user base also saw a minor decrease, starting at 474K in early January and ending the quarter at approximately 449K.
Hinge Dating App: Match & Meet exhibited a steady increase in weekly revenue, beginning at $243K and peaking at around $271K in late February. Downloads were relatively stable, with weekly figures hovering between 14.9K and 17.2K. Active users for Hinge remained consistent, averaging around 400K, with a slight peak of 427K in mid-February.
Grindr - Gay Dating & Chat showed moderate weekly revenue, ranging from $125K to $149K. The app’s downloads were lower compared to others, fluctuating between 2.4K and 3.2K. Active users for Grindr stayed relatively stable, averaging around 49K throughout the quarter.
Once: The Love Match Maker experienced a decline in both revenue and active users. Weekly revenue started at $69K in early January and fell to around $33K by late March. Downloads also saw a decrease, from 5.4K to approximately 2.6K. Active users dropped significantly from 4.2K to about 2.3K over the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.
