Top 5 Apparel Apps in Uruguay Q1 2024

In the first quarter of 2024, the top 5 apparel apps in Uruguay showed varying trends in downloads and active user engagement. Here's a detailed look at their performance, based on data from Sensor Tower.

SHEIN - Shopping Online experienced a fluctuating trend in weekly downloads, starting at around 2.8K in early January and peaking at 4.3K in the week of January 22. The app's weekly active users saw a steady increase, starting from 51.7K and reaching approximately 59.4K by the end of March.

ZARA had a relatively stable performance with weekly downloads ranging from around 485 to 625 throughout the quarter. Weekly active users for ZARA showed a slight decline, starting at 5.2K in early January and settling at approximately 4.8K by the end of March.

Whering: Your Digital Closet saw a gradual increase in weekly downloads, peaking at 556 in the week of February 26. The app's weekly active users also increased steadily, starting at 1.1K and reaching about 1.5K by the end of the quarter.

FARFETCH - Shop Luxury Fashion showed a consistent download trend, with weekly downloads ranging from 240 to 455. Weekly active users for FARFETCH grew from 588 in early January to approximately 784 by the end of March.

BERSHKA maintained a steady download rate, with weekly downloads fluctuating between 125 and 186. The app's weekly active users started at 644 and reached approximately 662 by the end of the quarter.

For more detailed insights on the performance of these apps, visit Sensor Tower.