AI Insights · Timothy · April 2024
Top 5 Apparel Apps in South America Q1 2024
In Q1 2024, the top 5 apparel apps in South America showed varied trends in downloads and active users, with some apps seeing significant growth. Data from Sensor Tower provides detailed insights.
In the first quarter of 2024, the top 5 apparel applications on a unified platform in South America showcased diverse performance trends. Here's a detailed look at each app's performance based on data from Sensor Tower.
SHEIN-Shopping Online maintained a robust presence with weekly downloads fluctuating between 700K and 1M. The app peaked with 991K downloads in the week of January 8. Weekly active users experienced minor fluctuations, starting at 22.4M in early January and ending at 21.4M by late March.
adidas: Shop Shoes & Clothing saw a consistent increase in weekly downloads, rising from 81K in the first week of January to 137K in mid-March. Active users followed a similar pattern, starting at 1.1M and peaking at 1.2M in early March before slightly declining to 1.1M by the end of the quarter.
Nike App also demonstrated positive trends. Weekly downloads ranged from 90K to 131K, with the highest downloads recorded in mid-March. Active users showed a significant upward trend, starting at 309K in early January and reaching 727K by mid-March.
Lojas Renner - Comprar Roupas experienced varied weekly downloads, starting at 88K and peaking at 120K in late January. Active users showed a slight decline over the quarter, beginning at 1.6M and ending at 1.4M by late March.
C&A - Comprar roupas had a steady performance with weekly downloads fluctuating between 64K and 106K. Active users ranged from 392K to 477K, with a peak in early March.
For more detailed insights and data, visit Sensor Tower.