Top 5 Apparel Apps on Unified Platform in Slovenia Q1 2024

In the first quarter of 2024, the top 5 apparel applications on a unified platform in Slovenia displayed varying trends in downloads and active users. Here’s a closer look at their performance based on data from Sensor Tower.

SHEIN - Shopping Online exhibited a relatively stable pattern in weekly downloads, fluctuating around 2.5K to 2.8K, with a peak of 2.8K in the week of March 25. Active users for the app also showed consistency, starting at approximately 46.9K and ending the quarter at around 46.8K.

ABOUT YOU Outlet started strong with downloads peaking at 3.5K in early January but saw a decline towards the end of the quarter, reaching a low of 1.4K in the final week of March. Active user counts followed a similar trend, starting at 18.2K and ending at 16.8K.

Zalando – Online fashion maintained a steady download rate throughout the quarter, averaging around 1.7K to 2K weekly. Active users showed a slight decline from approximately 17.8K to 15.7K by the end of March.

ABOUT YOU Online Fashion Shop saw a varied download rate, with a peak of 2.2K in early March but dropping to around 1.1K by the end of the quarter. Active users increased steadily from 10.4K at the start of January to 13.2K by the last week of March.

BestSecret experienced a slight decline in downloads, starting from 1.1K in early January and dropping to 808 by the end of March. Active users showed a stable trend, fluctuating around 12K to 13K throughout the quarter.

For more detailed insights and data, visit Sensor Tower.