AI Insights · Timothy · April 2024
Top 5 Apparel Apps in Mexico Q1 2024: Performance Insights
Discover the performance trends of the top 5 apparel apps in Mexico for Q1 2024, covering downloads, active users, and revenue.
In the first quarter of 2024, the top 5 apparel applications in Mexico showed varied performance trends. Here's a closer look at their weekly downloads, active users, and revenue metrics.
SHEIN - Shopping Online maintained a strong presence with weekly downloads ranging from 519K to 714K. The app's weekly active users saw fluctuations, starting at 7.0M in early January and peaking at 7.2M by the end of January before stabilizing around 6.8M to 7.0M towards the end of March.
Nike: Shoes, Apparel, Stories experienced consistent weekly downloads, fluctuating between 87K and 118K. Active users remained relatively stable, starting at 781K and slightly decreasing to 727K by the end of March.
adidas: Shop Shoes & Clothing saw a moderate number of weekly downloads, ranging from 29K to 46K. The app's weekly active users showed a gradual decline from 350K to around 304K by the end of the quarter.
FARFETCH - Shop Luxury Fashion had weekly downloads fluctuating between 19K and 40K. Active users peaked at 90K in late January but dropped to around 70K by the end of March.
H&M - we love fashion experienced weekly downloads between 18K and 30K. The app's active users showed an upward trend, starting at 369K and reaching 394K by the end of March.
Overall, these top apparel apps demonstrated robust engagement and steady user growth in Mexico during Q1 2024. For more detailed insights and data, visit Sensor Tower.