AI Insights · Timothy · April 2024
Top 5 Apparel Apps in Lithuania Q1 2024: Unified Platform Performance
Explore the performance of the top 5 apparel apps in Lithuania for Q1 2024, including weekly downloads and active user trends.
The first quarter of 2024 has shown interesting trends for the top 5 apparel applications in Lithuania on a unified platform, encompassing both iOS and Android.
SHEIN - Shopping Online experienced a varied pattern in weekly downloads, starting with 6.2K in the first week of January and peaking at 8.8K in mid-January. However, downloads gradually declined to 3.8K by the last week of March. Active users showed more stability, fluctuating between 89K and 98K throughout the quarter.
Zalando – Online fashion had a steady but declining trend in weekly downloads, beginning with 3.8K in early January and dropping to 1.7K by the end of March. The app's active user base, however, displayed a positive trend, increasing from 29.9K in January to 37.4K in mid-March before slightly dropping to 35.8K at the end of the quarter.
ABOUT YOU Online Fashion Shop demonstrated a moderate performance in downloads, with numbers ranging from 1K to 1.9K throughout the quarter. Active users showed a significant rise, starting at 41.3K in January and peaking at 50.7K in the final week of March.
ABOUT YOU Outlet saw a dramatic increase in weekly downloads towards the end of the quarter, beginning with 385 in mid-February and skyrocketing to 8.8K by the last week of March. Active users mirrored this trend, growing from 317 to 7.7K within the same period.
efootwear.eu online shoe store had a relatively stable download rate, starting with 538 in early January and reaching a peak of 1.4K in mid-March. The active user base showed steady growth, fluctuating between 6.1K and 7.9K over the quarter.
These insights are sourced from Sensor Tower. For more detailed analytics, visit the Sensor Tower platform.
