Top 5 Apparel Apps in Greece: Q1 2024 Performance

In the first quarter of 2024, the top 5 apparel applications in Greece displayed varied performance metrics, with notable trends in weekly downloads and active users. Here is a detailed analysis based on data from Sensor Tower.

Trendyol: Fashion & Trends saw a significant surge in weekly downloads, peaking at around 88.9K in mid-February. This spike was accompanied by an increase in weekly active users, rising from 15.3K at the start of January to approximately 256.5K by the end of March.

SHEIN - Shopping Online experienced a fluctuating yet strong performance in weekly downloads, reaching a high of 41.6K in the second week of January. Active users showed consistent growth, climbing from 598.2K at the beginning of the quarter to around 917.2K by the last week of March.

ABOUT YOU Online Fashion Shop had a mixed trend in weekly downloads, with a peak of 32.9K in the final week of January. The app's active user base remained relatively stable, ending the quarter with approximately 108.2K users.

Nike: Shoes, Apparel, Stories showed a downward trend in weekly downloads, starting at 7.6K in early January and dropping to around 4K by the end of March. The active users also saw a gradual decline, starting at 67K and decreasing to about 53.6K.

efootwear.eu online shoe store had a modest performance in weekly downloads, peaking at 5.3K in late January. The weekly active users fluctuated throughout the quarter, settling at approximately 26.2K by the end of March.

These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored.