AI Insights · Timothy · April 2024
Top 5 Utilities Apps on iOS in New Zealand - Q1 2024
Discover the performance of the top 5 utilities apps on iOS in New Zealand during Q1 2024, including trends in downloads, revenue, and active users.
In Q1 2024, the top 5 utilities applications on iOS in New Zealand showcased varied performance trends in terms of downloads and active users. Here’s a detailed breakdown based on Sensor Tower data:
Google had a steady weekly download rate, starting with 4.4K downloads in early January and peaking at 5.2K in the week of February 19. Active users for the app fluctuated slightly but remained relatively stable, starting at 23.1K and ending the quarter at around 24.1K.
Google Chrome also showed a consistent download pattern, with downloads increasing from 3.2K in the first week of January to a high of 4K in early February. Weekly active users hovered around 153K to 156K throughout the quarter, indicating a stable user base.
My One NZ saw its downloads rise from 1.7K in the first week of January to 2.2K by the end of February. Active users for the app showed minor fluctuations, maintaining a range between 15K and 16K.
Google Authenticator had a notable increase in downloads, starting at 1.1K in early January and reaching nearly 2K by the week of March 4. Active users grew from 11.4K to 14.6K over the quarter, reflecting an upward trend in user engagement.
NZ Post experienced a varied download trend, with a low of 1.2K in mid-February and a peak of 2K in mid-March. Active user data for this app was not provided but the download trends indicate a fluctuating interest.
For more detailed insights and data, visit Sensor Tower.