AI Insights · Timothy · April 2024
Q1 2024 Performance of Top Shopping Apps on iOS in the US
An overview of the first quarter of 2024 reveals the performance trends of the top five shopping apps on the iOS platform in the United States. Insights from Sensor Tower showcase downloads and active users.
In the first quarter of 2024, the iOS shopping app landscape saw varied performances across top contenders in the United States. Sensor Tower data provides a deeper look into the trends among these leading applications.
Temu: Shop Like a Billionaire started the quarter with a strong download count of 1.2M, peaking at 1.3M in the third week of January. However, a downward trend followed, concluding the quarter at 461K. Weekly active users followed a similar pattern, starting at 14.7M and ending at 12M.
SHEIN - Shopping Online, another popular shopping app, maintained a steady increase in downloads from 349K to 664K by the end of the quarter. Weekly active users exhibited growth, starting at 11.9M and peaking at 13.9M.
Amazon Shopping saw its downloads decrease from 353K to 250K over the quarter. Its weekly active users experienced a slight dip from 37.9M to 35.9M, indicating a relatively stable user base despite the fall in new downloads.
Walmart: Shopping & Savings witnessed a decrease in downloads from 282K to 189K. Weekly active users began at 4.8M and saw a slight increase to 4.6M by the end of March.
Lastly, Shop: All your favorite brands experienced a reduction in downloads, starting the quarter at 244K and ending at 165K. Weekly active users showed a decrease from 3.4M to 2.8M.
For more insights on app performances and trends, Sensor Tower provides detailed analytics and data.