Top 5 Shopping Apps on iOS in Romania Q1 2024

In the first quarter of 2024, the top 5 shopping applications on the iOS platform in Romania showcased varied performance trends in terms of downloads and active users. Below is a detailed overview, with data sourced from Sensor Tower.

Temu: Shop Like a Billionaire experienced a gradual decline in weekly downloads, starting from approximately 37K in early January to around 21K by the end of March. Active users, however, showed a more stable pattern, beginning at 141K and peaking at 173K in early March before slightly adjusting to 172K by the end of the quarter.

Trendyol: Fashion & Trends showed significant growth in weekly downloads, escalating from 295 in the first week of January to nearly 29K by the end of March. Active users exhibited a similar rising trend, starting at 10K and reaching an impressive 119K by the last week of March.

SHEIN - Shopping Online saw fluctuating download numbers, with a peak of about 20K in mid-January and a low of around 8.5K in early March, ending the quarter at approximately 10.7K. Active users remained relatively steady, hovering around the 140K mark throughout the quarter and peaking slightly at 148K in mid-February.

ABOUT YOU Outlet experienced a downward trend in downloads, starting from 11K in early January and dropping to around 4.9K by the end of March. Active users also showed a decline from 34K at the beginning of the quarter to around 42K towards the end, with some minor fluctuations.

Lidl Plus maintained a relatively stable download rate, starting at 5.4K in the first week of January and ending at around 5.7K in the last week of March. Active users started at 51K, peaked at 62K in late February, and then slightly decreased to approximately 56K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.