AI Insights · Timothy · April 2024
Top 5 Shopping Apps on iOS in New Zealand Q1 2024
Explore the performance metrics of the top five shopping apps on iOS in New Zealand for the first quarter of 2024, including download trends and active user counts.
During the first quarter of 2024, the top five shopping apps on iOS in New Zealand demonstrated varied performance metrics. Here are the insights based on data from Sensor Tower:
Temu: Shop Like a Billionaire saw a fluctuating pattern in its weekly downloads, peaking at around 13K in early January and experiencing a dip to approximately 9.4K by the end of February. The app's weekly active users showed a positive trend, starting from 143K at the beginning of January and increasing to around 157K by the end of March.
Everyday Rewards had a notable rise in weekly downloads, reaching up to 12.9K in early February. This growth was mirrored by a significant increase in weekly active users, starting at 4.4K at the end of January and climbing to 27K by the end of March.
MILKRUN experienced a steady increase in weekly downloads, peaking at around 6.4K in mid-February before settling at 3.4K by the end of March. The app's weekly active users also showed a positive trend, rising from 3.3K at the beginning of January to 9K by mid-March, before slightly decreasing to 8.2K at the end of the quarter.
SHEIN - Shopping Online maintained a consistent download rate, with weekly downloads averaging around 3.3K. The app's weekly active users remained stable, fluctuating slightly around 52K throughout the quarter.
Lastly, New World NZ showed a steady increase in weekly downloads, peaking at approximately 4.7K in early February. The app's weekly active users data was not available, but the download trend indicates a growing user base.
For more detailed insights and analytics, visit Sensor Tower.
