Top 5 Shopping Apps on iOS in Italy - Q1 2024

In Q1 2024, the performance of the top 5 shopping apps on iOS in Italy exhibited notable trends in weekly downloads and active users. The data, sourced from Sensor Tower, provides valuable insights into the competitive landscape of shopping apps in this region.

Temu: Shop Like a Billionaire experienced fluctuations in weekly downloads, starting strong with 81K in the first week of January and peaking at 163K by the final week of March. Active users for Temu also showed an upward trend, starting at 1M and reaching approximately 1.3M by the end of the quarter.

SHEIN - Shopping Online saw a significant surge in downloads towards the end of the quarter, jumping from around 32K in mid-March to over 401K in the last week. Active users mirrored this growth, increasing from 1.7M at the beginning of January to over 3.7M by the end of March.

Eurospin showed consistent growth in downloads, starting with 15K in early January and climbing to 31K by the end of March. Active users also increased steadily, beginning at 65K and rising to over 103K by the end of the quarter.

Amazon maintained a stable download rate throughout the quarter, with a slight peak at 31K in the final week of March. Active users remained relatively steady, fluctuating around the 1M mark, ending the quarter at approximately 1.1M.

Lidl Plus experienced a notable peak in downloads at 37K in early February, with numbers stabilizing around 13K to 14K towards the end of March. Active users for Lidl Plus showed a steady increase, starting at 353K and reaching nearly 398K by the end of the quarter.

These insights from Sensor Tower highlight the dynamic nature of the shopping app market in Italy. For more detailed analysis and data, visit Sensor Tower.