Top 5 iOS Shopping Apps in Ghana Q1 2024

In the first quarter of 2024, the top 5 iOS shopping apps in Ghana demonstrated varying trends in downloads and active users. Here’s a detailed look at their performance:

Alibaba.com experienced a steady download rate, peaking at approximately 3.3K in the first week of January and maintaining around 2.5K to 3.2K for the rest of the quarter. The app saw its weekly active users fluctuate slightly, starting from 59.6K in early January and ending at around 58.4K by late March.

Jumia Online Shopping had consistent weekly downloads, with figures ranging from 1.5K to 2.2K. The app's active users showed a stable trend, starting at 21.5K and closing the quarter at 21.7K, with minor variations throughout.

SHEIN - Shopping Online saw a notable increase in downloads mid-quarter, spiking to 3.1K in the week of February 19 before stabilizing between 1.4K and 2.6K. Weekly active users rose from 18.2K in early January to a peak of 22.1K in February, ending the quarter at around 19.1K.

AliExpress - Shopping App had lower download numbers, varying between 0.9K and 1.4K. The app maintained a relatively stable active user base, starting at 14.5K and reaching 14.3K by the end of March.

Temu: Shop Like a Billionaire showed a gradual increase in downloads, peaking at 1.5K in the final week of March. Active users grew steadily from 5.8K in January to 7K by the end of the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.