AI Insights · Timothy · April 2024
Q1 2024 iOS Shopping App Trends in France: Sensor Tower Data Insights
Explore the latest trends in the iOS shopping app market in France for Q1 2024, with insights from Sensor Tower. Understand the performance of the top 5 shopping apps in terms of downloads and user engagement.
In the first quarter of 2024, the iOS platform saw varying trends among the top 5 shopping applications in France. Data from Sensor Tower provides a glimpse into the downloads and weekly active users for each app.
Temu: Shop Like a Billionaire started the quarter with downloads at around 150K and peaked with over 200K downloads by mid-March. Weekly active users showed a steady increase from 1.4M to over 1.8M.
For SHEIN - Shopping Online, downloads fluctuated throughout the quarter, starting at approximately 49K, dipping mid-quarter, and then spiking to over 330K in the third week of March. Weekly active users followed a similar pattern, peaking at 1.47M towards the end of the quarter.
Vinted: Sell vintage clothes saw its downloads remain relatively stable, ranging from 35K to 47K, with a slight increase at the end of the quarter. Weekly active users maintained a consistent level around 1.2M to 1.3M throughout the quarter.
Leboncoin experienced a modest fluctuation in downloads, starting at roughly 35K and peaking at 42K in mid-March. The app's weekly active users showed a slight decline from 1.4M to 1.33M by the end of the quarter.
Lastly, Amazon FR saw its downloads begin at around 40K and experienced a mid-quarter drop before rising back to 34K. The weekly active users saw a slight decrease from 1.21M to 1.17M.
For more in-depth insights on the performance of shopping applications on iOS in France, Sensor Tower's platform offers detailed analytics and trend analysis.
