Top 5 Shopping Apps on iOS in Germany Q1 2024

In the first quarter of 2024, the top 5 shopping apps on iOS in Germany saw diverse trends in weekly downloads and active users. Here’s a closer look at the performance of these apps, based on data from Sensor Tower.

Temu: Shop Like a Billionaire started strong with weekly downloads peaking at around 226K during mid-January. However, downloads tapered off to approximately 65K by the end of March. Active users for the app mirrored this trend, starting at around 1.7M and peaking at nearly 2M by late February before declining to around 1.6M by the quarter’s end.

Lidl Plus demonstrated a steady climb in weekly downloads, beginning with approximately 46K in early January and rising to about 76K by the end of March. The app also saw an increase in weekly active users, growing from around 463K to nearly 577K over the same period.

SHEIN - Shopping Online experienced fluctuating download numbers, with significant spikes in March, reaching up to 145K in the last week. The app’s active users followed a consistent upward trend, starting at approximately 627K and reaching around 861K by the end of the quarter.

Mein dm saw a notable decline in weekly downloads, starting at around 81K in early January and dropping to about 19K by the end of March. Despite this, the app's active users remained relatively stable, fluctuating around the 560K mark throughout the quarter.

Kleinanzeigen - without eBay maintained a more stable performance in terms of downloads, with figures ranging between 36K and 52K. Active users for this app started at around 2.05M and showed a slight increase to about 2.08M by the end of March.

These insights highlight the dynamic nature of the shopping app market in Germany. For more detailed analytics and insights, visit Sensor Tower.