AI Insights · Timothy · April 2024
Top 5 Shopping Apps on iOS in Africa Q1 2024
Discover the performance of the top 5 shopping apps on iOS in Africa during Q1 2024, including weekly downloads and active users. Data sourced from Sensor Tower.
In Q1 2024, the top 5 shopping apps on iOS in Africa showcased varied performance trends in weekly downloads and active users. Here’s a detailed look at each app’s metrics:
SHEIN - Shopping Online saw its weekly downloads fluctuate throughout the quarter, starting at 43.5K in the first week of January and peaking at 48.2K in the second week. The downloads experienced a dip mid-quarter but recovered to reach 36.4K in the final week of March. The app maintained a steady upward trend in weekly active users, growing from 401K in early January to 472K by the end of March.
Temu: Shop Like a Billionaire showed a consistent increase in weekly downloads, starting at 11.8K and rising to 43.2K by the last week of March. The app's active users also followed an upward trajectory, beginning at 62.6K and climbing to 123K over the quarter.
Alibaba.com experienced a gradual decline in weekly downloads from 22.5K in the first week to 17.2K by the end of March. Active users remained relatively stable, starting at 289K and fluctuating slightly to end at 276K.
Amazon Shopping had a steady performance in weekly downloads, beginning at 15K and ending at 14.5K. The app's active users saw a significant increase, starting at 500K and peaking at 541K in early March before settling at 535K by the end of the quarter.
AliExpress - Shopping App showed a declining trend in weekly downloads, starting at 15.4K and dropping to 12.6K by late March. Active users saw a slight fluctuation, starting at 108K and ending at 113K, with minor variations throughout the quarter.
All data is sourced from Sensor Tower, providing detailed insights into the performance of these leading shopping apps. For more in-depth analysis, visit Sensor Tower.
