AI Insights · Timothy · April 2024
Top 5 Shopping Apps on iOS in the Middle East: Q1 2024
A review of the performance of the top 5 shopping apps on iOS in the Middle East during Q1 2024, highlighting trends in weekly downloads, revenue, and active users.
The first quarter of 2024 saw interesting dynamics in the performance of the top 5 shopping apps on iOS in the Middle East. Let's dive into the trends for each app based on data from Sensor Tower.
Style DNA: Fashion AI Stylist experienced a gradual decline in both weekly downloads and active users. Weekly downloads started at about 3.8K in early January and tapered off to just over 100 by the end of March. Similarly, active users dropped from 2.3K to 184 over the same period. Revenue saw fluctuations, peaking at around $1.7K in the first week of January and gradually decreasing to approximately $534 by the end of the quarter.
noon Shopping, Food, Grocery maintained strong performance across all metrics. Weekly downloads hovered around 40K for most of the quarter, with a notable peak at 57.8K in mid-March. Active users consistently remained above 1M, peaking at approximately 1.2M in the last week of March. Revenue showed a significant spike in March, reaching around $6.5K in the week of March 18.
Vinmeet showed varied performance. Weekly downloads started at 1.3K at the beginning of January, but declined to just 246 by the end of the month. Revenue fluctuated, peaking at $2.5K in the second week of January before dropping sharply to $236 by the end of the month.
Sneakers Drops: Release＋Raffle had steady metrics throughout the quarter. Weekly downloads remained relatively stable, ranging between 180 and 310. Active users also showed consistency, maintaining around 3K. Revenue experienced minor fluctuations, with a peak at $493 in early February and stabilizing around $370 by the end of March.
Rooy-Chat, Beach Life had a mixed performance. Weekly downloads spiked to 1K at the end of January but fell drastically to single digits by March. Revenue similarly fluctuated, peaking at $1.6K in late January before experiencing a sharp decline, with some weeks showing no revenue at all.
These insights illustrate the varied performance of shopping apps in the Middle East during Q1 2024. For more detailed analytics, visit Sensor Tower.
