Europe's Top iOS Shopping Apps in Q1 2024: A Performance Overview

In the first quarter of 2024, Europe's iOS platform saw significant user engagement with its top shopping applications. Sensor Tower's data provides a snapshot of the downloads, revenue, and weekly active users for these leading apps.

eufy Security experienced a steady revenue trend with a peak in March, reaching around $21K. Downloads showed a gradual decrease from 13K in the first week of January to 11K by the end of March. Weekly active users remained robust, hovering around the 420K mark and peaking at 442K in the last week of March.

Shpock: Buy & Sell Marketplace also saw a revenue increase, with figures climbing from $9K to around $14K by the end of March. Downloads were relatively stable, maintaining a level just above 6K. The app's weekly active users demonstrated some fluctuation, with a notable dip in February but a recovery to over 50K by the quarter's end.

OnSkin - AI Product Scanner showed an impressive spike in downloads mid-January at 88K, although the numbers tapered off to 32K by March's end. Revenue trends for OnSkin were variable, with a strong mid-quarter performance peaking at $12K. The weekly active users mirrored the download pattern, with a high of 138K in mid-January before settling at 130K.

Alfred Home Security Camera maintained a consistent revenue, ending the quarter with over $8K. Downloads for Alfred showed a slight decline, starting at 5.5K and dropping to just under 4K. Weekly active users saw a modest decrease from 34K to 29K over the quarter.

Homey — A better smart home had varied revenue, with a notable increase in late February, reaching $9.5K. Downloads remained relatively low, fluctuating around the 2K mark. Weekly active user data for Homey was not available.

For more insights and detailed app performance data, Sensor Tower's comprehensive analytics platform offers an in-depth look at the trends shaping the app marketplace.