Top 5 iOS Lifestyle Apps in Nigeria Q1 2024 Performance

In the first quarter of 2024, the top 5 iOS lifestyle apps in Nigeria showed varied performance in terms of downloads, revenue, and active users. Here’s a detailed look at how each app fared:

Tinder Dating App: Chat & Date from Tinder Inc. experienced fluctuations in weekly revenue, peaking at approximately $3.9K during the week of January 22. Downloads saw a notable spike in the same week, reaching 5.8K. Active users remained relatively stable, hovering around 145K for most of the quarter.

Bumble Dating App: Meet & Date by Bumble Holding Limited saw its highest weekly downloads at 8.3K in the week of January 22. Revenue peaked at $2.7K in the second week of January. The app maintained a consistent active user base, with numbers rising to 52K in the final week of March.

Badoo: Dating. Chat. Friends from Badoo Software Ltd reported steady weekly downloads, peaking at 3K in late January. Weekly revenue saw a slight increase in mid-February, reaching $490. Active users showed a gradual increase, touching 67K by the end of March.

AfroIntroductions: Afro Dating by Cupid Media Pty Ltd had its highest weekly downloads at 6K in the week of January 22. Revenue peaked at $453 in early March. Despite the fluctuations, the app maintained a steady presence in the market.

NGL: ask me anything from DeepMoji experienced a significant spike in downloads, reaching 7.4K in the first week of January. Weekly revenue peaked at $199 towards the end of January. Active users saw a steady rise, hitting 12.7K by the last week of March.

These insights are based on data from Sensor Tower. For more detailed analysis and trends, visit Sensor Tower's website.