AI Insights · Timothy · April 2024
Top 5 Insurance Apps on iOS in Peru Q1 2024
Examining the performance of the top insurance apps on iOS in Peru during Q1 2024, including download trends and user engagement.
Throughout the first quarter of 2024, the top five insurance apps on iOS in Peru showed varied performance in terms of weekly downloads and user engagement. Here's a closer look at their trends:
Mi Espacio Pacífico from Pacífico Seguros demonstrated a steady increase in weekly downloads, starting the year with approximately 562 downloads and peaking at 828 downloads in the week of March 18. The app consistently maintained a strong presence, with a notable spike to 804 downloads in the week of February 26.
APP MAPFRE Perú experienced fluctuating download numbers, beginning Q1 with 198 downloads and reaching a high of 241 downloads in the week of January 8. The app saw a slight decline towards the end of the quarter, with downloads dropping to 146 in the final week of March.
La Positiva Seguros maintained relatively stable download figures throughout the quarter. Starting with 179 downloads, the app saw a slight increase, peaking at 209 downloads in the week of March 18, before ending the quarter with 182 downloads.
Interseguro showed a consistent performance in terms of weekly downloads. The app began the quarter with 145 downloads and saw minor fluctuations, reaching 178 downloads in the week of March 11. The downloads slightly decreased to 154 by the end of March.
AXA Cardmember Benefits, a relatively new entrant, started strong with 214 downloads in the second week of January. However, the app experienced a downward trend, with downloads decreasing to 75 by the end of March.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.
