AI Insights · Timothy · April 2024
Top 5 Insurance Apps on iOS in New Zealand Q1 2024
Discover the performance trends of the top 5 insurance apps on iOS in New Zealand during Q1 2024, including download numbers and user engagement.
During the first quarter of 2024, the top 5 insurance apps on the iOS platform in New Zealand demonstrated varying performance trends in terms of weekly downloads and user engagement. Here’s a closer look at each app's performance, based on data from Sensor Tower.
My Southern Cross showed a steady increase in weekly downloads, peaking at 894 in the week of January 22. The downloads then saw minor fluctuations, ending the quarter at 617 downloads in the week of March 25.
AMI experienced a notable surge in weekly downloads, particularly in the week of March 11, where downloads spiked to 1.04K. This app maintained an upward trend overall, starting the quarter with 293 downloads and finishing strong with 368 downloads in the last week of March.
State had a consistent increase in weekly downloads, beginning with 117 downloads in the first week of January and reaching 233 downloads by mid-March. The app ended the quarter with a slight dip to 191 downloads in the final week.
my nib NZ saw significant fluctuations in weekly downloads. The app experienced a peak of 407 downloads in the week of February 19 but faced a steep decline to 75 downloads in mid-March. It recovered slightly to 140 downloads by the end of the quarter.
My Travel insurance displayed a relatively stable performance throughout the quarter. Weekly downloads ranged from 61 to 110, with the highest downloads occurring in the week of January 15 and ending the quarter with 71 downloads.
These insights are based on data from Sensor Tower. For more detailed analytics and insights on app performance, visit Sensor Tower.