AI Insights · Timothy · April 2024
Top 5 iOS Dating Apps in New Zealand Q1 2024 Performance
In the first quarter of 2024, the top iOS dating apps in New Zealand, including Tinder, Hinge, Bumble, OmeTV, and Yubo, demonstrated notable trends in downloads, revenue, and active users. Detailed insights from Sensor Tower reveal the dynamics of these apps.
In the first quarter of 2024, the top five iOS dating apps in New Zealand exhibited varying performance trends in terms of downloads, revenue, and active users, according to data provided by Sensor Tower.
Tinder Dating App: Chat & Date experienced fluctuations in weekly revenue, peaking at about $37K in early January and ending the quarter at approximately $36K. Weekly downloads showed a slight decline from 1.7K to around 1.4K, while weekly active users dropped from nearly 60K to 54K over the same period.
Hinge Dating App: Match & Meet saw a consistent performance in weekly revenue, starting at $10K and closing the quarter at about $12K. Downloads remained relatively stable, averaging around 1.3K per week. Active users hovered around 18K, with minor fluctuations throughout the quarter.
Bumble Dating App: Meet & Date showed a steady increase in weekly revenue, reaching up to $22K by the end of March. Weekly downloads varied slightly, with a peak of 1.4K in early January and a consistent 1.2K towards the end. Active users remained stable, ending the quarter close to 22K.
OmeTV – Video Chat Alternative had modest revenue growth, peaking at around $1.4K mid-March. Downloads started at 1.7K and decreased to 1.2K by the end of the quarter. Active users fluctuated between 4.8K and 5.5K, showing a slight upward trend towards the end.
Yubo : Make friends, live chat demonstrated a gradual increase in revenue, peaking at approximately $4.3K in mid-March. Downloads started at 779 and declined to 472 by the end of the quarter. Active users remained relatively stable, averaging around 5.7K weekly.
These insights, sourced from Sensor Tower, provide a comprehensive overview of the dynamic performance of top dating apps in New Zealand's iOS market during Q1 2024. For more detailed analytics and trends, visit Sensor Tower's website.