Top 5 Dating Apps on iOS in Kenya Q1 2024

During the first quarter of 2024, the dating app market in Kenya on the iOS platform saw interesting trends in downloads, revenue, and active users. Here’s a breakdown of the performance of the top 5 dating apps:

Tinder Dating App: Chat & Date experienced fluctuations in its weekly revenue, peaking at approximately $2K in the week of January 8. The app's weekly downloads showed a downward trend, starting at 606 in the first week of January and ending at 449 in the last week of March. Meanwhile, weekly active users saw a slight decline from 8.8K to around 7.7K over the quarter.

Bumble Dating App: Meet & Date had a notable increase in weekly revenue, reaching about $1.9K in the week of January 22. Downloads were relatively stable, with a slight increase towards the end of the quarter, peaking at 449 in the week of March 11. Active users rose from 6.8K to 7.2K over the quarter, indicating growing engagement.

OkCupid Dating: Date Singles saw its weekly revenue peak at $353 in the week of January 22. Downloads fluctuated, with a noticeable spike to 495 in the week of March 4. Active users increased from 4.3K at the start of January to 4.9K in early March, followed by a dip to 3.8K by the end of the quarter.

Luxy - Selective Dating App experienced a peak in weekly revenue at $456 in the week of January 22. Downloads remained mostly stable with a slight increase, peaking at 248 in the week of January 29. The app's active users saw a minimal increase, starting at 173 and reaching 232 by the end of March.

Muzz: Muslim Marriage & Social showed steady revenue with a peak at $227 in the week of February 26. Downloads saw a significant jump towards the end of the quarter, rising to 690 in the last week of March. Active users also increased, starting at 1.5K in early January and reaching 2.1K by the end of March.

These insights highlight the varying trends in the dating app market on iOS in Kenya during Q1 2024. For more detailed insights and data, visit Sensor Tower.