Top 5 Apparel Apps on iOS in Tunisia Q1 2024

In Q1 2024, the top five apparel applications on the iOS platform in Tunisia exhibited diverse trends in downloads and active users. Here’s a closer look at how these apps performed:

SHEIN - Shopping Online saw a consistent rise in weekly downloads, starting from 1.3K in early January and peaking at 5.1K by the end of March. Active users also grew steadily, beginning at 11.9K and reaching 19.2K in the final week of the quarter.

FARFETCH - Shop Luxury Fashion experienced a fluctuating download pattern, with numbers varying between 300 and 600 throughout the quarter. Active users showed a slight decline from 731 in early January to 795 by the end of March.

ZARA downloads were relatively stable, averaging around 300 weekly. Active users saw a noticeable increase, starting at 3K and reaching 3.1K by the end of the quarter.

BERSHKA downloads showed a peak in late January with 548 downloads, stabilizing around 200-400 for the rest of the quarter. Active users more than doubled from 662 in early January to 1K by the end of March.

PULL&BEAR had a similar trend with a peak in late January at 527 downloads, followed by a steady pattern around 300. Active users grew from 498 in early January to 667 by the end of March.

These insights, derived from Sensor Tower data, provide a comprehensive overview of the top apparel apps in Tunisia for Q1 2024. For more detailed analytics and insights, visit Sensor Tower.