AI Insights · Timothy · April 2024
Top 5 Apparel Apps on iOS in Guatemala: Q1 2024
In Q1 2024, the top 5 apparel apps on iOS in Guatemala showed varied performance in weekly downloads and active users, with trends revealing shifts in user engagement.
Throughout the first quarter of 2024, the top 5 apparel apps on iOS in Guatemala exhibited diverse trends in weekly downloads and active user engagement. Data from Sensor Tower provides a detailed look at these patterns.
SHEIN - Shopping Online experienced a gradual decline in weekly downloads, starting from around 2.9K in the first week of January and ending with approximately 2.1K by the end of March. Despite this, the app maintained a robust active user base, starting at 47.8K and slightly increasing to 46.5K over the quarter.
FARFETCH - Shop Luxury Fashion saw a notable fluctuation in weekly downloads, beginning with 312 and peaking at 406 in the last week of March. The active user count also showed an upward trend, beginning at 802 and reaching 853 by the end of the quarter.
ZARA had a significant drop in weekly downloads after the first week of January, from 967 to a more stable range of 127-136 for the remainder of the quarter. Active users demonstrated a slight decline overall, moving from 2.7K at the start to about 1.6K by the end of March.
Stradivarius - Clothing Store showed varied weekly downloads, starting at 432 and fluctuating throughout the quarter to end at 129. The active user trend was more stable, starting at 1.2K and ending at 860, showing a slight decrease overall.
BERSHKA also had fluctuating weekly downloads, beginning at 340 and ending at 157. The active user trend showed a gradual decline from 1.1K in the first week of January to 828 by the end of March.
For more insights and detailed data, visit Sensor Tower.
