Top 5 Apparel Apps on iOS in Greece: Q1 2024 Performance

Throughout the first quarter of 2024, the top 5 apparel apps on iOS in Greece showcased diverse performance trends. Here’s a detailed look at their weekly downloads and active user metrics, based on data from Sensor Tower.

Trendyol: Fashion & Trends saw significant fluctuations in weekly downloads, starting at 153 downloads in early January and peaking at 20.2K in mid-February. The app's weekly active users increased consistently, starting from 5.8K and reaching 75.8K by the end of March.

SHEIN - Shopping Online maintained a relatively stable download rate, ranging from 3.5K to 5.9K throughout the quarter. Active users for SHEIN showed steady growth, beginning at 170K and peaking at around 299K by late March.

ABOUT YOU Online Fashion Shop experienced varied download rates, starting at 3.1K and seeing a high of 6.1K in late January. The active user count showed slight fluctuations, with a starting point of 24.7K and ending at 28.9K for the quarter.

Nike: Shoes, Apparel, Stories had a relatively stable download rate, beginning with 3.5K and dropping to around 1.6K towards the end of March. Active users for Nike saw a gradual decline from 40K to about 30.8K over the quarter.

ZARA showed a declining trend in downloads, starting at 5.4K in early January and reducing to around 1.3K by the end of March. The active user base remained relatively stable, starting at 15.4K and ending at approximately 12K.

For more detailed insights and data, visit Sensor Tower.