AI Insights · Timothy · April 2024
Top 5 Apparel Apps on iOS in Ecuador: Q1 2024
Explore the performance of the top 5 apparel apps on iOS in Ecuador for Q1 2024, with data on downloads, active users, and revenue trends.
In Q1 2024, the top 5 apparel apps on iOS in Ecuador showcased diverse trends in downloads and active users. Below is a detailed look at their performance based on data from Sensor Tower.
SHEIN - Shopping Online began the quarter with 8K weekly downloads and saw a decline to around 4.8K by the end of January. In February, downloads fluctuated between 4.6K and 5.7K, peaking at 6.1K in mid-March. Active users started at approximately 110K, dipped to 90K at the end of January, and then recovered to 109K by the end of March.
adidas: Shop Shoes & Clothing maintained a steady download rate, starting at 527 and peaking at 777 in mid-March. Active users ranged from 3.7K to 4.1K throughout the quarter, showing a slight increase towards the end.
Lyst: Shop Fashion Brands experienced a significant drop in downloads from 1.6K at the beginning of January to around 100 by early February. However, there was a slight recovery towards the end of March, reaching 206 downloads. Active users showed a downward trend from 2.4K to 1.2K over the quarter.
ZARA saw its downloads start at 1.2K in early January, dropping to around 500 by the end of March. Active users decreased from 4.6K to 3.6K in the same period, with minor fluctuations throughout the quarter.
FARFETCH - Shop Luxury Fashion had a consistent increase in weekly downloads, starting at 437 and reaching 675 by the end of March. Active users also grew steadily from 867 in January to 1.1K in late March.
For more detailed insights and data, visit Sensor Tower.
