AI Insights · Timothy · April 2024
Top 5 Apparel Apps on iOS in Angola: Q1 2024 Performance
In Q1 2024, SHEIN, ZARA, FARFETCH, BERSHKA, and PULL&BEAR showcased varied trends in weekly downloads and active users on iOS in Angola.
In the first quarter of 2024, the top 5 apparel apps on iOS in Angola—SHEIN - Shopping Online, ZARA, FARFETCH - Shop Luxury Fashion, BERSHKA, and PULL&BEAR—exhibited diverse performance trends in weekly downloads and active users.
SHEIN - Shopping Online saw a fluctuating trend in weekly downloads, peaking at around 1.8K in mid-January and experiencing a low of approximately 1.1K in early February. The app's weekly active users ranged from 16.1K to 17.8K, with a noticeable dip in late January and a recovery towards the end of the quarter.
ZARA experienced a steady pattern in weekly downloads, starting at 784 and reaching a high of 1.3K in mid-January. The app's weekly active users showed a gradual decline from over 5K in early January to about 4.9K by the end of March, despite minor upticks throughout the quarter.
FARFETCH - Shop Luxury Fashion maintained a consistent weekly download rate, with figures fluctuating between 260 and 331. Active users for the app remained relatively stable, hovering around the 500 mark with slight increases throughout the quarter.
BERSHKA had a modest performance in weekly downloads, ranging from 102 to 202. The app's active users showed a downward trend from 247 in early January to 191 by the end of March, with minor fluctuations in between.
PULL&BEAR exhibited a consistent download pattern, with weekly figures ranging from 95 to 145. Active users for the app saw a slight decline from 278 in early January to 261 by the end of the quarter, with occasional increases.
These insights are based on data from Sensor Tower. For a more detailed analysis, visit Sensor Tower's platform.