AI Insights · Timothy · April 2024
Top 5 Shopping Apps on Android in Tunisia in Q1 2024
In Q1 2024, the top 5 shopping apps on Android in Tunisia showed varied performance in downloads and active users, with notable trends for Alibaba.com, JUMIA, SHEIN, Dabchy, and AliExpress.
Throughout the first quarter of 2024, the performance of the top 5 shopping applications on the Android platform in Tunisia demonstrated diverse trends in downloads and active users. The data, sourced from Sensor Tower, reveals interesting insights into the market dynamics.
Alibaba.com - B2B marketplace experienced a fluctuating pattern in weekly downloads, starting the quarter with 7.7K downloads and peaking at 10.1K in the week of February 19. Active users showed a slight decline from 295.8K at the beginning of January to 284.8K by the end of March.
JUMIA Online Shopping saw a gradual decrease in weekly downloads from 10K in the first week of January to around 6.7K by the end of March. However, the app maintained a relatively stable number of active users, starting with 106.9K and rising to approximately 113.9K by the end of the quarter.
SHEIN-Shopping Online had a steady increase in weekly downloads, beginning with 5.8K in early January and reaching 9.7K in mid-March. Active users also followed an upward trend, growing from 72.9K at the start of the quarter to 88.3K by the end of March.
Dabchy showed significant growth in weekly downloads, which surged from 6.5K in early January to a peak of 11.1K in the week of February 19. The number of active users also increased, starting at 18.4K and reaching 25.2K by mid-February before settling at 19.9K by the end of the quarter.
AliExpress - Shopping App had a mixed performance in terms of downloads, with numbers fluctuating and peaking at 5.9K in early January before a dip and subsequent rise to 4.3K by the end of March. Active users showed a positive trend, growing from 65.5K at the beginning of January to 68K by the end of March.
These insights underline the varying performance of shopping apps in Tunisia, reflecting shifts in consumer behavior and preferences. For more detailed insights and data, visit Sensor Tower.