Top 5 Shopping Apps on Android in New Zealand: Q1 2024

During the first quarter of 2024, the top 5 shopping applications on the Android platform in New Zealand demonstrated varied performance. Below, we explore the weekly download numbers and active user trends for these apps.

Temu: Shop Like a Billionaire saw a fluctuating download trend. Weekly downloads peaked at approximately 15.9K during the week of March 11, following a low of 6.4K at the end of January. Active users for Temu steadily increased from around 136.6K at the beginning of January to almost 167.4K by mid-March, showing a consistent upward trajectory.

Everyday Rewards experienced significant growth in both downloads and active users. Downloads rose from 178 in late January to a peak of about 14.8K by the end of March. Active users increased substantially from 97 in January to over 31.2K by the end of the quarter, indicating growing engagement with the app.

SHEIN-Shopping Online maintained a relatively stable download rate throughout the quarter, with weekly downloads ranging from around 2.7K to 4.2K. Active users for SHEIN also showed consistency, hovering around 55K throughout the quarter, indicating a steady user base.

Woolworths NZ had notable fluctuations in downloads. The app's weekly downloads varied, reaching a high of about 4.6K in late February. Active users for Woolworths NZ remained fairly stable, with numbers ranging from 15.2K to 19.8K over the quarter.

MILKRUN showed a consistent weekly download pattern, peaking at approximately 4.4K in mid-February. Although specific active user data wasn't provided, the download trends suggest a growing interest in the app.

This data, sourced from Sensor Tower, reveals interesting trends in the New Zealand market for shopping apps on Android during Q1 2024. For more insights and detailed analytics, visit Sensor Tower.