AI Insights · Timothy · April 2024
Top 5 Shopping Apps on Android in Colombia: Q1 2024
Explore the performance of the top 5 shopping apps on Android in Colombia during Q1 2024, including trends in downloads and active users.
The first quarter of 2024 has seen interesting trends among the top shopping apps on the Android platform in Colombia. Here, we delve into the performance of the top 5 apps: Temu: Shop Like a Billionaire, Shopee CO: 9.9 Día de Compras, Mercado Libre: Compras online, AliExpress, and SHEIN-Shopping Online. The insights are based on data from Sensor Tower.
Temu: Shop Like a Billionaire experienced a dramatic rise in weekly downloads, particularly in March. Starting at around 14K downloads in early January, it saw a substantial increase, peaking at over 506K by the last week of March. Active users also showed a significant upward trend, climbing from approximately 110K in early January to over 592K by the end of the quarter.
Shopee CO: 9.9 Día de Compras maintained a strong presence throughout the quarter. Weekly downloads began at around 107K and saw a slight decline, stabilizing at approximately 63K by the end of March. Active users showed a gradual decrease from about 2M in early January to 1.68M by the end of the quarter.
Mercado Libre: Compras online saw consistent download numbers, starting at around 52K in early January and peaking at nearly 88K in mid-February. Active users remained relatively stable, starting at around 2.37M and ending the quarter at approximately 2.25M.
AliExpress showed a steady performance in downloads, beginning at around 81K in early January and stabilizing at approximately 65K by the end of March. Active users fluctuated slightly but ended on a high note, increasing from about 1.03M to 1.15M over the quarter.
SHEIN-Shopping Online had a consistent number of weekly downloads, beginning at around 51K and ending the quarter with approximately 66K. The app’s active users hovered around the 1M mark, starting at about 1.06M in early January and ending at approximately 1.02M by the end of March.
These insights, derived from Sensor Tower data, highlight the dynamic nature of the shopping app landscape in Colombia. For more comprehensive insights and trends, visit Sensor Tower.
