Top 5 Shopping Apps on Android in Central America in Q1 2024

In the first quarter of 2024, the shopping app landscape on Android in Central America saw significant activity. Here’s a detailed look at the performance of the top 5 shopping applications, using data from Sensor Tower.

Temu: Shop Like a Billionaire demonstrated robust growth in weekly downloads, starting at 777K in the first week of January and peaking at over 1.1M by the last week of March. The app also saw a steady increase in weekly active users, growing from 5.3M to nearly 6.9M over the quarter.

SHEIN-Shopping Online experienced a varied download trend, with initial downloads of 589K, fluctuating throughout the quarter, and closing at about 600K. Active users showed a slight dip mid-quarter but recovered to end at around 6M.

Mercado Libre: Compras online had a mixed performance in weekly downloads, starting strong at 332K, peaking at 555K in mid-February, but then declining to 244K by the end of March. Active users saw a gradual decrease from 8.9M at the beginning of January to 8.2M by the end of March.

AliExpress - Shopping App showed an overall increase in downloads, starting at 184K and reaching a high of 629K in mid-February before settling at 294K by the end of March. Active users increased from 4.7M to a peak of 5.9M mid-quarter before slightly dropping to 5.7M.

Alibaba.com - B2B marketplace saw a steady decline in downloads from 201K at the start of January to 129K by the end of March. Active users remained relatively stable, fluctuating slightly around the 1.9M mark throughout the quarter.

For more detailed insights and data, visit Sensor Tower.