Top 5 Android Shopping Apps in Belarus: Q1 2024 Performance

Throughout the first quarter of 2024, the top 5 shopping apps on Android in Belarus showed varied performance trends in terms of downloads and active users. Data for this analysis is sourced from Sensor Tower, where more insights can be found.

Wildberries saw a fluctuating trend in weekly downloads, starting with approximately 29.2K in the first week of January and ending the quarter with around 25.7K. The app's active user base remained relatively stable, hovering around 620K to 640K throughout the quarter.

OZON: товары, одежда, билеты experienced a decline in weekly downloads from about 21.9K in early January to around 13.1K by the end of March. Despite this, active users were quite steady, maintaining numbers between 150K and 200K.

Куфар: товары, квартиры, авто had stable download rates, with numbers fluctuating between 8.7K to 10.5K weekly. The app's active users showed minimal variation, staying close to 410K to 430K over the quarter.

Джум experienced significant variability in weekly downloads, starting at around 14K in the first week of January and dropping to approximately 1.8K by the end of March. Active users also varied, ranging from 27K to 36K during the same period.

21vek.by showed a steady increase in downloads over the quarter, starting with about 4.2K and rising to nearly 9.8K by the last week of March. Active users consistently grew from around 36K to approximately 48K.

These trends highlight the dynamic landscape of shopping apps in Belarus, reflecting varying levels of user engagement and interest. For a more detailed analysis, visit Sensor Tower for comprehensive insights.